Formally know as Zhoodz® which was the original fashion reflective clothing company in the UK who were the first to launch this kind of product onto the streets, we decided to change the brand name to the name of the company that owns it, which we feel is more funky and easier to pronounce.

We are still creating and printing reflective clothing, as everyone who uses the roads are vulnerable from cars, buses and lorries… not just at night, but during the day as well. Children more than ever, so it is essential our products get people seen. These come in four enhanced visibility colours available as hoods, t-shirts and sweatshirts. With the added reflective designs we create, this not only makes the garment more attractive to wear, but also doubles up as a high visibility piece of clothing for night time – fashion with function.

But we have expanded our range into baby wear, especially the baby race sleep suits and onesies.

All our work is our own designs and creations, and it is all produced in-house on a made-to-order basis. We also offer a bespoke service for events, clubs, teams and stag and hen parties.